Coca-Cola re-launches 'legendary' campaign of personalised cans and bottles

Coca-Cola re-launches 'legendary' campaign of personalised cans and bottles

Coca-Cola has announced the re-launch of it's 'Share a Coke' campaign which will see the return of personalised cans and bottles.

Coca-Cola brings back ‘Share a Coke’ for Gen Z

For the first time in over a decade, Coca-Cola is relaunching its iconic “Share a Coke” campaign. This time around, it’s targeting Gen Z. When “Share a Coke” first debuted in Australia in 2011, replacing the “Coca-Cola” logo on Coke bottles with 150 of the most popular names in the region, it sold 250 million named bottles and cans in a nation of just under 23 million people. The idea was so successful that, over time, Coca-Cola replicated it in…

• The campaign aims to awaken old memories of its customers in the United States and the world.

Revisiting most memorable Eid ads

Eid, a time of joy, reflection, and togetherness, has increasingly become a focal point for brands aiming to connect with audiences on a deeper level. While traditionally centred around family gatherings and charitable giving, the festival now also features high-profile advertising campaigns that celebrate its essence. Brands across industries create emotionally charged ads that highlight themes of love, unity, and generosity. Coca-Cola’s “Share…

COCA-COLA RELAUNCHES ICONIC “SHARE A COKE” CAMPAIGN FOR A NEW GENERATION

Coca-Cola is bringing back its legendary "Share a Coke" campaign, offering fresh brand experiences and inviting a new generation to experience the magic of personalised connection.

Coca-Cola shares the joy for a new generation - Brand Innovators

Coca-Cola is updating its “Share a Coke” marketing campaign, through which consumers can find and gift (or drink themselves) bottles with names on them for the digital age to capture the attention of Gen Z.  In addition to the IRL bottles, which will begin making their appearances in stores in April, the company’s mobile app and on-pack QR codes will offer a gateway to a new “Share a Coke” digital hub, where consumers can customize packaging wit…