China's BYD Takes on Rolls-Royce with a Reported $310,000 Four-Motor Sedan
The quad-motor electric sedan starts at about $311,500 in China and adds 621 miles of claimed range, emergency flotation and a 39-speaker audio system.
- Today, BYD officially debuts the Yangwang Altior luxury sedan in Abu Dhabi, positioning it as a direct rival to the Rolls-Royce Ghost and Mercedes-Benz Maybach S-Class.
- The Altior features a grille inspired by an ancient Chinese "ding" pot, with a body length of 5,500 mm, a 3,350 mm wheelbase, and rear-hinged doors opening up to 90 degrees.
- Equipped with four electric motors and hydraulic suspension, the vehicle features a roof-mounted LiDAR sensor and the God's Eye system for Navigate On Autopilot functionality.
- According to DataTracker, Yangwang handed over 3,251 vehicles domestically from January to September 2026, up 38.9% Year-Over-Year, establishing strong market trust.
- Despite BYD staying silent on full expansion plans, the company previously confirmed it will bring the God's Eye system to Europe, positioning The Yangwang Altior globally.
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BYD's flagship is not powered by a V12 gasoline engine, but by four electric motors on land - and on water.
With its new luxury limousine Altior, BYD defines the high-adel automobile in Chinese. At the premiere in Abu Dhabi, the brand from the People's Republic merges 5,000 years of Chinese cultural history and art together with state-of-the-art electrical engineering and royal comfort into a noble companion. However, comparisons with Rolls-Royce are not popular with Yangwang.
China's next target is the world's best car
BYD has revealed its most opulent car yet, a rival to Rolls-Royce, Bentley and high-end Mercedes-Benz S-Class limousines priced at close to half a million dollars. The Altior is the new flagship of BYD‘s luxury Yangwang division, which will go on sale in China at 2,080,000 yuan, or $450,000 in Australian currency. It will compete with the Rolls-Royce Ghost – and looks like one, with boxy styling and rear-hinged doors that are taken straight out …
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