CHEEZ-IT® BRINGS ITS A-GAME TO THE BASKETBALL 'TUNNEL FIT' TREND WITH SNACK-INSPIRED PIECES

CHEEZ-IT® BRINGS ITS A-GAME TO THE BASKETBALL 'TUNNEL FIT' TREND WITH SNACK-INSPIRED PIECES

/PRNewswire/ -- When fashion hits the court, Cheez-It® brings the fit(s). As the 'Tunnel Fits' phenomenon continues to rise in prominence with searches more...

Trade Cheez-It for Cool Fits with Brittany Hampton’s Cheez-Fitz Collection

Alley-oop plays are happening in the fashion world with the latest Cheez-It collab. With the ‘Tunnel Fits’ phenomenon, experience new slam-dunk fits with the Cheez-Fitz line designed by stylist and fashion designer Brittany Hampton. The Cheez-Fitz collection joins the court by teaming up with professional basketball player Rickea Jackson. Cheez-It and Hampton bring standout styles to the rising star by adding new flavors to tunnel fashion and g…

Cheez-It brings its A-game to basketball apparel

CHICAGO – When fashion hits the court, Cheez-It brings the fit(s). As the 'Tunnel Fits' phenomenon continues to rise in prominence with searches more than doubling in the last six months, Cheez-It is adding its signature flair to this can't miss moment of game day with the most craveable style collaboration of the season - Cheez-Fitz - ensuring everyone's favorite snack is close for whenever the cravings strike.Introducing Cheez-Fitz, a custom t…