Chatbot review bias threatens online shopping trust, study reveals - TECHTELEGRAPH
1 Articles
1 Articles
Chatbot review bias threatens online shopping trust, study reveals - TECHTELEGRAPH
Chatbots inflate online reviews, new study warns (Image – Shutterstock) Research uncovers significant chatbot review bias in online retail ratings. Study shows chatbot review bias leads to inflated scores and shorter feedback. The growing phenomenon of chatbot review bias is undermining the reliability of online shopping platforms, according to groundbreaking research from European business schools. The systematic distortion in customer feedb…
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