Puma appoints new North American head in Somerville

Puma appoints new North American head in Somerville

Puma has named a former chief marketing officer at TB12 to be its new North American president based out of Somerville.

Puma Promotes Tara McRae to President of North America — She’s the First Woman in Company History to Hold the Title

Less than a week after Puma SE named a new chief executive officer, there has been another big leadership change. The German athletic giant has elevated company veteran Tara McRae to the role of president of Puma North America, effective immediately. McRae most recently served as senior vice president of marketing and brand strategy for Puma North America. With this promotion, McRae has become the first woman in Puma history to assume its presid…

Puma appoints new President for North America region

Tara McRae has been named president of Puma North America by the sportswear company. In this position, she will be in charge of the company’s regional strategy. McRae takes over for Bob Philion, who will depart the German sportswear brand after 20 years of service and eight years as Puma North America president, effective immediately. […] The post Puma appoints new President for North America region appeared first on Apparel Resources.

The Big Cat Corporate Shuffle Continues: Tara McRae is the New President of PUMA North America

Tara McRae has been appointed as the President of PUMA North America, and is the first woman to hold that title within the Big Cat pack!

PUMA Appoints Tara Mcrae As President Of PUMA North America

HERZOGENAURACH, Germany — April 8, 2025 — Sports company PUMA has appointed Tara McRae (48) as the President of PUMA North America (PNA), a role in which she will oversee the company’s business in this strategically important market. Tara McRae — President of PUMA North America Tara, who until recently led PUMA’s Marketing and Brand Strategy in North America, will with immediate effect take over the role from Bob Philion, who will leave PUMA aft…

Puma CEO Given the Red Card as Adidas Sales Chief Drafted in to Head up Team

“Differing views on strategy execution” are being cited as the reason for Arne Freundt stepping down as Puma chief executive. Freundt will step down on 11th April and his departure comes after the company reported a net income of €282 million (US$312 million) for 2024, which was down from €305 million (US$337 million) the previous year.The company is now embarking on what has been described as a cost-cutting programme, which it is naming ‘nextle…