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Cadent partner with Jounce media and adds supply category targeting to Cadent Ad Manager

Summary by martech360.com
New offering strengthens Cadent’s robust full platform supply path optimization strategy, providing advertisers more control and flexibility Cadent, the predictive advertising company, announced the availability of advanced supply category targeting within the Cadent Ad Manager, underscoring its commitment to open, transparent and quality digital supply. By unifying Jounce’s supply categories with bid-stream data, Cadent empowers advertisers wit…
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martech360.com broke the news in on Monday, June 2, 2025.
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