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Busting the Apple Tax myth, once and for all

Summary by Macworld
Macworld When Apple launched the $599 MacBook Neo, there were pained cries of disbelief from the tech media and the general public alike. “B-b-but Apple is for gullible suckers with too much money!” they exclaimed. “Its products are overpriced! Out of touch! Won’t somebody please think of the Apple Tax?” But to more astute Apple watchers, the MacBook Neo was just the latest in a long line of reasonably priced devices from the Cupertino marquee.…
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Macworld broke the news on Thursday, May 21, 2026.
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