US EditionKLM and 20 Other Airlines Commit to Stop Misleading Green Claims - DutchNews.nl
22 Articles
22 Articles
Airlines Drop Misleading ‘Carbon-Neutral’ Claims
European airlines, including Lufthansa, Air France, and KLM, have agreed to stop making misleading environmental claims about offsetting the carbon emissions from air travel, the European Commission announced on Friday. The pledge from 21 carriers will oblige them to clarify that the emissions of a specific flight cannot be “neutralised, offset, or directly reduced” by contributing to climate protection projects or alternative fuels—claims Euroc…
Driven by the European Commission and consumer associations, 21 companies will stop "prepelling" neutralizing, compensating or directly reducing CO2 emissions from their flights by "eco-contributions" from passengers.
European airlines are adjusting their misleading sustainability claims, the Netherlands Authority for Consumers and Markets (ACM) reports. The airlines were previously reprimanded by European regulators for misleading consumers with false information.
The Ministry of Social Rights, Consumer Affairs and Agenda 2030 has led, together with the authorities of Belgium, the Netherlands and Norway, an initiative of the Consumer Protection Cooperation Network (CPC) for 21 airlines to modify their advertising policies with the aim of avoiding practices such as greenwashing or ecoposturing, i.e. misleading environmental advertising.The 21 airlines targeted by this initiative are Air Baltic, Air Dolomit…
Some 20 airlines, including Ryanair and Easyjet, will have to modify their advertising policies to avoid practices such as eco-posturing.The concept refers to marketing strategies that companies use to make consumers see their products are sustainable.The eco-posture refers to marketing strategies that companies use to make consumers see their products are sustainable.The reason is the initiative promoted by the Consumer Protection Cooperation N…
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