Published 1 hour ago • loading... • Updated 1 hour ago
Brits spend nearly four days a year on their phone doing ‘life admin’ for others
The poll found 76% say everyday phone interactions help keep relationships strong, as Gen Z and over-65s use mobiles in different ways.
A new Tesco Mobile study found Brits spend over 95 hours annually performing 'life admin' tasks for others, equivalent to nearly four full days.
These daily 'jobs' include family organizing , social planning , and serving as an unofficial therapist for loved ones .
Usage habits vary by generation, with Gen Z spending over 36 hours weekly on mobiles, while 78 per cent of those 65 and over prioritize traditional phone calls.
TV personality Vogue Williams recently acted as Tesco Mobile's first-ever 'Data Warden' on London streets, rewarding phone users with 'Phoney Fines' containing surprise gift cards.
Laura Joseph, chief customer officer at Tesco Mobile, said such everyday interactions are crucial for staying connected, with 76 per cent of users believing they strengthen relationships.