Brand USA – the destination marketing organisation for the United States – in partnership with Aer Lingus, American Airlines and British Airways, has concluded its 11th UK and Ireland Destination Immersion Program on May 1 with a finale event in Seattle, Washington State. The 2026 UK & Ireland Destination Immersion brought together 51 travel agents and nine product managers for six thoughtfully designed itineraries across the United States. The …
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