US EditionBMW NA 50th Anniversary Story: Replacing an Icon: The First 3 Series Arrives in US
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BMW NA 50th Anniversary Story: Replacing an Icon: The First 3 Series Arrives in US
BMW NA 50th Anniversary | 50 Stories for 50 Years Chapter 7: “Replacing an Icon: The First 3 Series Arrives in the US” Woodcliff Lake, N.J. – February 18, 2025… When BMW of North America took over sales and distribution from Max Hoffman on March 15, 1975, the 2002 had been part of BMW’s US lineup for more than seven years. With its agile handling and high-revving engine, the 2002 had given BMW an enthusiastic following, and it had been crucial t…
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