Media Minute Acquires Magnifi Platform Developer VideoVerse
VideoVerse's AI platform Magnifi uses advanced machine learning to automate real-time sports highlights, enhancing Minute Media's content distribution to over 200 million monthly users globally.
- Minute Media acquired the AI-driven video editing company VideoVerse, including its Magnifi platform, to enhance its sports content ecosystem.
- This acquisition followed VideoVerse's 2023 valuation between $200 million and $250 million, driven by its AI tools for real-time sports highlights and content automation.
- VideoVerse's Magnifi platform leverages artificial intelligence techniques to analyze visual and audio data, enabling it to recognize important moments, produce highlight reels in real time, and efficiently share video clips across platforms.
- Asaf Peled, CEO of Minute Media, said the acquisition builds a full-stack solution for creation, distribution, and monetization, enabling partners to deliver AI-powered content at scale.
- The deal, Minute Media's largest to date, aims to deepen partnerships with leagues and federations, grow ad revenue, and integrate VideoVerse's technology with its brands like Sports Illustrated.
15 Articles
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A91 Partners, Binny Bansal-backed VideoVerse acquired by Minute Media
VideoVerse’s flagship product Magnifi enables sports content owners and rights holders to automatically detect key moments, create highlights in real time, and distribute short-form video content efficiently.
Media Minute acquires Magnifi platform developer VideoVerse
(Stock image via Pexels, Graphic by The Desk) Media Minute, the digital publishing venture behind Mental Floss, the Players Tribune and FanSided, has acquired AI-driven software company VideoVerse and its Magnifi platform to help further accelerate its digital video business. Magnifi uses artificial intelligence to automatically detect key moments in live games, generate highlights in real time and distribute clips across multiple platforms. Its…
Minute Media acquires VideoVerse to enhance AI Sports video solutions
New Delhi: Minute Media, a global technology and sports content company, has acquired VideoVerse, the company behind Magnifi, an AI-driven SaaS technology platform. Magnifi allows content owners and rights holders to automatically detect key moments, create highlights in real time, and distribute short-form video content efficiently. The acquisition follows a year of sports technology and content additions to Minute Media’s portfolio, enhancing …
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