Blackpink’s Jennie Joins Ray-Ban as Global Brand Ambassador

Blackpink's Jennie in Bold Ferragamo Heat-Sensitive Suit Is Giving Zendaya

Photo Credit: Swan Gallet/WWD via Getty Images Blackpink’s Jennie channelled Zendaya in a heat-sensitive Ferragamo suit for a new Ray-Ban photoshoot. The luxury eyewear brand has appointed the songstress as its new global ambassador. For the accompanying shoot, her ensemble was both futuristic and fiercely confident. The “Euphoria” star had worn the same suit straight off the runway back in 2023. Blackpink’s Jennie poses in daring Ferragamo heat…

BLACKPINK's Jennie Drops Major Fashion Bombshell with Ray-Ban Partnership

The campaign introduces a series of minimalist visuals accented with deep red tones, drawing inspiration from Jennie's stage persona, Jennie Ruby Jane.

Jennie Joins Ray-Ban as Global Ambassador

Blackpink star Jennie joins as an ambassador for Ray-Ban and its Meta line.

Blackpink’s Jennie Joins Ray-Ban as Global Brand Ambassador

"I love pieces that stay with you every day and become part of your mood, and this collaboration fits perfectly into that," the K-pop star said.

[enter-talk] JENNIE BECAME A GLOBAL AMBASSADOR FOR AN A-TIER EYEWEAR

post response:[+103][-33]original post: here1. [+28, -3]Again the Jennie haters are f*cking bullsh*tting out of jealousy ㅋㅋㅋㅋ2. [+27, -0]Rayban and Rayban Meta, she's in charge of both 3. [+23, -0]Queen 4. [+22, -1]Ever since last year, she's been wearing Rayban's Daddy O, and it became the best seller now 5. [+18, -1] Both were 1-tier eyewear, but her aura totally changed wowNew postNext Post✉ PC Stories

Ray-Ban taps Jennie as global brand ambassador

Ray-Ban has named BLACKPINK’s Jennie as its newest global brand ambassador, reinforcing a growing pattern: global brands are doubling down on Asian cultural influence to stay relevant. @rayban A global cultural force. @JENNIE joins the Ray-Ban family in 2026. ♬ original sound - Ray-Ban - Ray-Ban This article explores what’s behind the move, how it fits into broader fashion and marketing trends, and what B2B marketers and brand leaders should tak…