Beyond Documents: The Critical Shift in Customer Communications
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Beyond Documents: The Critical Shift in Customer Communications
In my time working within the Customer Communications Management (CCM) industry, I have seen how consumer needs, when it comes to communications, have evolved and how the regulated communications space has made changes to keep up. But are those changes enough? In a world of digital experiences, the document we send to clients has fundamentally not changed whether it be a digital or print version. As consumers, when we access these documents, i…
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