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Best Buy Launches Third-Party Marketplace

  • Best Buy announced the launch of its new digital marketplace on Aug. 19, which will more than double the number of products available to online consumers.
  • The new marketplace allows smaller vendors to join Best Buy, aiming to increase product variety and sales.
  • According to a press release, this is the largest expansion ever of Best Buy's product offerings.
  • Best Buy will soon add licensed sports merchandise through the marketplace.
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CNBC broke the news in United States on Tuesday, August 19, 2025.
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