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Bell Media ordered to sell off nearly 700 billboards and outdoor ad displays in Ontario and Quebec

  • Bell Media is required to sell around 700 advertising displays in Ontario and Quebec due to the $410 million purchase of Outfront Media Inc.'s Canadian operations.
  • Outfront Media's Canadian arm, now Outedge Media Canada, had 9,325 displays acquired by Bell.
  • The Competition Bureau found the merger could harm competition in several areas and mandated Bell to sell 669 displays in selected markets.
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The Globe & MailThe Globe & Mail
+7 Reposted by 7 other sources
Center

Bell closes deal to buy Outfront Media’s Canadian operations, must sell 669 ad spaces as a condition

Bell Media president Sean Cohan says the closure of the acquisition marks a significant milestone for Bell and solidifies its position as the leading supplier of out-of-home advertising space

·Canada
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  • 78% of the sources lean Left
78% Left
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Rocky Mountain Outlook broke the news in on Tuesday, June 11, 2024.
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