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EA's latest 'Battlefield 6' sells over seven million copies during opening three days

  • On October 10, Electronic Arts released Battlefield 6, and Alinea Analytics reported it sold over seven million copies in its first three days.
  • Electronic Arts gambled on Battlefield 6 to restore the franchise's reputation and loosen Call of Duty's dominance, industry observers say the launch increased pressure on Call of Duty as a franchise.
  • Within 24 hours, Battlefield 6 reached 700,000 concurrent players on Steam and logged over 172 million matches played and 15 million hours watched during the launch weekend.
  • The launch positions Battlefield 6 to challenge Call of Duty with a Call of Duty-level opening, while Call of Duty: Black Ops 7 is due on November 14 for direct competition.
  • Season 1 will arrive on October 28, with additional seasonal phases coming later this year, Electronic Arts says.
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Reuters broke the news in United Kingdom on Wednesday, October 15, 2025.
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