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Basta: Bitburger and Service Plan Bring the Beer to the Home Office.
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On the dry side: brewery Bitburger and agency Serviceplan use the year's start for a campaign around the non-alcoholic Bitburger 0.0 %. The motives show the consumption among others in the home office. The slogan: "Please one for home and office". The alcohol-free barley juice should become as natural as water or chocolate, Bitburger hopes. Now only the customers have to join in and in the beer shelf by no means miss. horizon.net (€)
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