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Popular Sunscreens Accused of Greenwashing by ACCC over ‘Reef-Friendly’ Claims

  • Australia's consumer watchdog, the ACCC, is suing Edgewell Personal Care Australia and its parent company over allegations of greenwashing regarding Hawaiian Tropic and Banana Boat sunscreens, claiming they misleadingly marketed products as 'reef friendly' from August 2020 to December 2024.
  • The ACCC alleges that Edgewell's sunscreen products contained harmful chemicals, including octocrylene and homosalate, which impact reefs, despite claims of being 'reef friendly.'
  • ACCC Deputy Chair Catriona Lowe stated that Edgewell's actions deprived consumers of informed choices while promoting misleading environmental claims during the four-year period.
  • The ACCC seeks penalties and other legal actions against Edgewell for these misleading claims in the Federal Court.
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To protect yourself from a sunburn, most people naturally use sunscreens. What are the consequences of this for coral reefs?

·Heidelberg, Germany
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9News broke the news in Australia on Monday, June 30, 2025.
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