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Audi Slashes Prices in India, Boosting Luxury Car Accessibility

Audi India reduces prices by Rs 2.6-7.8 lakh following GST 2.0 reforms with a uniform 40% tax slab, aiming to boost festive season sales and market competitiveness.

  • Audi announced a substantial price reduction across its vehicle range in India on September 8, 2025, effective from September 22.
  • The cuts follow implementation of GST 2.0, which introduced a uniform 40% tax slab and lowered tax burdens on luxury vehicles.
  • Price revisions include SUVs like Q3 at ₹43.07 lakh, Q7 at ₹86.14 lakh, and Q8 at ₹1.1 crore, as well as sedans like A4 and A6 with notable reductions.
  • Audi stated savings range from ₹2.6 lakh to over ₹7.8 lakh per model, which aims to increase competitiveness and boost sales in the growing luxury market.
  • This strategic move prepares Audi for heightened demand during the festive season and intensifies luxury segment competition alongside other manufacturers.
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RushLane broke the news in on Monday, September 8, 2025.
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