Asda Gets the Party Started with a Dancing Gingerbread Man and the Chance to Win

Asda goes unconventional for its Christmas advert with pyro-crackers and dance

The supermarket has launched its festive ads with the theme of a celebration with all the trimmings - but without the eye-watering cost.

Asda gets the party started with a dancing gingerbread man and the chance to win

From dancing gingerbread men to a mum on a giant pyro-cracker, it’s the Christmas campaign that goes off with a bang.

Asda swaps sentiment for BOOM energy, humour and value in Christmas films via Lucky Generals

In the lead-up to Christmas, Campaign Brief is shining a spotlight on the season's most anticipated campaigns from around the globe. As these campaigns roll out, we'll be rounding up the highlights to keep you in the loop.   Asda has launched its 2026 Christmas campaign created by Lucky Generals, introducing a fresh approach to

Asda’s Christmas Campaign Swaps Sentiment for BOOM Energy, Humour and Value

Today Asda has launched its 2026 Christmas campaign, introducing a fresh approach to festive advertising that swaps traditional Christmas storytelling for a high-energy celebration of the moments customers are shopping for throughout the season.  Created by Lucky Generals and directed by Finn Keenan, the campaign is built around the message “ All of Christmas at […]

Asda Puts Value At Heart Of Christmas Advertising Campaign

Asda has launched its 2026 Christmas advertising campaign, focusing on price and value as the supermarket looks to attract shoppers during the festive trading period. Created by advertising agency Lucky Generals, the campaign, entitled All of Christmas at Asda Price. (more…) The post Asda Puts Value At Heart Of Christmas Advertising Campaign appeared first on KamCity.

Asda swaps festive sentiment for high-energy ‘BOOM’ Christmas campaign

Asda has unveiled its 2026 Christmas advertising campaign, ditching traditional sentimental storytelling in favour of high-energy celebrations. Created by Lucky Generals and directed by Finn Keenan, the campaign centres on the message ‘All of Christmas at Asda Price. BOOM!’. Rather than following a single emotional storyline, the campaign focuses on five key Christmas shopping occasions....