Ari Emanuel Launches MARI, A New Holding Company For Assets Once Under Endeavor’s Umbrella
MARI raised $2 billion to acquire premium sports and arts assets, including major tennis tournaments and the Frieze Art Fair, backed by top private equity firms.
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8 Articles
Ari Emanuel debuts new holding company MARI to bring tennis events, other assets under one roof
Prominent American business leader Ari Emanuel unveiled a new holding company, which will house many of Endeavor Group Holdings assets and live sporting events and experiences.Emanuel, the CEO of entertainment and media agency Endeavor and TKO Group Holdings, announced his latest venture will operate under the name MARI. Arts organization Frieze and IMG’s portfolio of tennis events, including the Miami Open and Madrid Open, are under MARI's cont…
Ari Emanuel Launches Events Holding Company MARI After Buying IMG’s Tennis Tournaments, Frieze and Majority Stake in Barrett-Jackson Car-Collector Brand
Ari Emanuel has launched MARI, his events and experiences company after it closed its acquisitions of IMG’s portfolio of international tennis events and art organization Frieze along with a majority ownership interest in Barrett-Jackson, a premium collector car auction and automotive lifestyle brand.
Ari Emanuel Launches New Holding Company for Frieze, Madrid Open Tennis Tournament
Ari Emanuel has launched Mari, a new holding company that will include global events and experiences such as Frieze and IMG’s portfolio of tennis events including the Miami Open and Madrid Open, as well as a majority stake in automotive auction house Barrett-Jackson. In addition to the Madrid and Miami Open tournaments, IMG’s tennis portfolio includes the Mubadala Abu Dhabi Open, Mubadala Citi DC Open and SP Open, as well as high-profile exhibit…
Ari Emanuel Raises $2 Billion to Buy Events Like Frieze Art Fair
Hollywood superagent Ari Emanuel raised more than $2 billion in equity for Mari, a new company he founded that’s acquiring events businesses such as the Frieze art fairs and the Madrid Open tennis tournament.
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