A.R. Rahman Becomes the New Face of Brooke Bond Taj Mahal Tea; Oscar-Winning Composer Launches ‘Awaken Your Masterpiece’ Campaign

A.R. Rahman becomes the new face of Brooke Bond Taj Mahal Tea; Oscar-Winning composer launches ‘Awaken Your Masterpiece’ campaign

Oscar and Grammy-winning composer A.R. Rahman has been announced as the new brand ambassador of Brooke Bond Taj Mahal Tea, a brand owned by Hindustan Unilever Limited (HUL). The association marks a new chapter in the brand’s long-standing connection with music and coincides with the launch of its latest campaign, ‘Awaken Your Masterpiece’, featuring Rahman in a new film.Known for his contribution to Indian music and his work across international…

HUL’s Taj Mahal Tea ropes in Rahman as brand ambassador

Brooke Bond Taj Mahal Tea, owned by Hindustan Unilever Limited (HUL), has appointed Oscar and Grammy-winning composer A.R. Rahman as its brand ambassador. The association marks the launch of the brand’s new platform, ‘Awaken Your Masterpiece’, featuring a campaign film starring the composer. The campaign, according to a Brooke Bond India press statement yesterday, explores […]

Brooke Bond Taj Mahal Tea signs A.R. Rahman as brand ambassador

Brooke Bond Taj Mahal Tea, a brand owned by Hindustan Unilever Limited (HUL), has named Oscar- and Grammy-winning composer A.R. Rahman as its brand ambassador. The appointment coincides with the launch of the brand’s new platform, ‘Awaken Your Masterpiece’, and a campaign film featuring the composer. The association brings Rahman into the brand’s communication, which has earlier drawn on music and the idea of mastery in craft. The brand’s earlie…

A.R. Rahman hits the right note with Taj Mahal Tea’s new ‘Wah Taj!’ campaign

Brooke Bond Taj Mahal Tea, from Hindustan Unilever Limited (HUL), has announced Oscar and Grammy-winning composer A.R. Rahman as its brand ambassador. The partnership launches alongside the brand’s new platform, Awaken Your Masterpiece, and a film created via Ogilvy India featuring Rahman.