There may not be an iPhone in 10 years’ time, says top Apple exec
- Apple senior vice president Eddy Cue stated in a 2025 court testimony that people may not need an iPhone ten years from now due to evolving technology.
- Cue made this remark amid discussions about AI-driven technology shifts that could replace current products like the iPhone and traditional search engines.
- Apple currently earns about $201.1 billion from iPhone sales, comprising roughly 51% of its 2024 fiscal year revenue, while actively exploring AI-powered search integration in Safari.
- Eddy Cue suggested that a decade from now, the iPhone might no longer be essential, emphasizing how advancements in AI and emerging device categories like wearables and augmented reality glasses could change the landscape.
- This suggests Apple recognizes that AI and related innovations could disrupt its core smartphone business, although the company is still developing new iPhone models and alternative technologies.
13 Articles
13 Articles
Apple senior executive suggests iPhone may become obsolete in 10 years
Eddy Cue, Apple’s top executive, recently made a noteworthy statement about the future of the iPhone during a court case. As Apple's long-time services chief, Cue testified in a U.S. court in connection with the ongoing antitrust trial against Google. He boldly claimed that within the next decade, people may no longer need to purchase iPhones. This trial is centered around allegations that Google made a multi-million dollar deal to remain the de…
There may not be an iPhone in 10 years’ time, says top Apple exec
Well, whouda thunk it. A top Apple executive positing the idea that in 10 years from now, the iPhone — your beloved iPhone (unless you have a beloved Android phone, that is) — may no longer exist. Before your head explodes at the mere thought of Apple abandoning the iPhone in 10 years’ time, there’s […]
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