US EditionApple Weighs $14 Billion Acquisition of Perplexity AI
UNITED STATES, JUN 20 – Apple executives are in early-stage talks to acquire Perplexity AI, valued at $14 billion, aiming to enhance AI talent and develop an AI-powered search engine and smarter Siri assistant.
- Apple executives have held early-stage internal talks about potentially acquiring AI startup Perplexity AI to boost their AI capabilities.
- These discussions followed Perplexity's rapid growth since its 2022 founding by ex-Google and OpenAI engineers and its recent $14 billion valuation.
- Apple’s services chief Eddy Cue testified earlier this year that they have been impressed by Perplexity and have started discussions to explore what they do.
- Acquiring Perplexity, which has over 15 million monthly users and a $20 subscription tier, could be Apple’s largest deal, surpassing its $3 billion Beats acquisition in 2014.
- The talks remain preliminary with no offer made, and Apple may partner instead, as competitive pressures and regulatory concerns threaten its $20 billion annual Google search deal.
128 Articles
128 Articles
Apple Reportedly Looking At Its Biggest Ever Acquisition
Having fallen behind its rivals in terms of implementing artificial intelligence (AI) into its operating systems, Apple may be trying to buy its way back to the top by purchasing AI startup Perplexity. According to Bloomberg’s Mark Gurman, who has an envious track record for accurate Apple exclusives, such a deal would help Apple develop an AI-based search engine to replace the possible loss of Google as its default Safari search tool, should a …
Apple and Meta want Perplexity AI
In a rare overlap, both Tech giants Apple and Meta are now reportedly watching the same AI startup called Perplexity. It is a search engine, a chatbot, a footnoted oracle – call it what you like. Perplexity AI has become Silicon Valley’s new favourite tool for asking questions and actually understanding those answers. This AI is reshaping how we search, whom we trust, and what gets seen online. Source
Two of the world's largest technology companies are in the middle of a battle to get an AI startup that has gone from nothing to becoming a candy.
Apple and Meta evaluate buying Perplexity to recover land in artificial intelligence
Coverage Details
Bias Distribution
- 40% of the sources are Center
To view factuality data please Upgrade to Premium
