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Apple briefly tops $5 trillion market value for first time

Apple’s rally reflects strong product demand and lower AI spending than rivals, with shares up 24% this year, analysts said.

  • On Tuesday, Apple briefly surpassed $5 trillion in market value, reclaiming the world's most valuable company title from Nvidia after the chipmaker's shares fell nearly 5% on Monday.
  • Unlike Big Tech rivals pouring hundreds of billions into proprietary AI infrastructure, Apple maintained capital discipline by relying on partnerships and rented computing capacity instead of building massive systems.
  • Apple launched a U.S. device leasing program through Klarna on Tuesday to bolster upgrade cycles, while the company prepares to report fiscal third-quarter earnings Thursday with insights on AI-driven memory chip shortage impacts.
  • CEO Tim Cook is set to step down September 1, with hardware engineering chief John Ternus taking over and pledging to preserve the financial discipline that defined Cook's 15-year tenure.
  • Nvidia's shares fell to roughly $4.77 trillion on Monday amid investor concerns about unsustainable AI infrastructure costs, positioning Apple as a safer choice for those favoring proven earnings over speculative growth.
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Crypto Adventure broke the news on Friday, July 24, 2026.
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