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ANTA Makes Its Debut at The Running Event, Unveils New ...

From December 2–4, 2025, ANTA Sports Products Limited made its inaugural appearance at The Running Event in San Antonio, unveiling the ANTA Nitrogen Tech-powered C-series racing family: ANTA C202 7, ANTA C202 G9 2, and ANTA C10 PRO 2.
Amid its global expansion push, ANTA used the TRE debut to raise running-category awareness, deepen engagement with running communities, and support consumer outreach through an upcoming Beverly Hills store.
Samuel Tsui, ANTA Brand CEO, and Kenenisa Bekele, ANTA Running Ambassador, led a December 3 `Eye-Dotting Ceremony` to `AWAKEN` the C-series presentation, while the Color Story Zone showcased runner-rooted designs and special-edition PG7 models for attendees to try.
ANTA's top-three industry status and Bekele's involvement underscored elite credentials, as Kenenisa Bekele's masters record in the C10 PRO and the in-booth cultural presentation drew strong attendee interest.
Planned retail expansion, including a Beverly Hills store, aims to expand consumer access, while the ANTA PG7 Cushion Evolution Global Plan unites runners across Los Angeles, New York, Chicago, San Francisco and Boston.

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ANTA Makes Its Debut at The Running Event, Unveils New Tech Lineup with Kenenisa Bekele

SAN ANTONIO, Dec. 4, 2025 /PRNewswire/ -- Founded in 1991, ANTA Sports Products Limited has built a robust multi-brand portfolio over the past three decades. Today, it stands among the world' top three sportswear companies. Staying true to its mission…

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