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Amid The Rise Of The Tradwife, "Finance Babes" Are Thriving In College

Summary by Her Campus
During this time of economic uncertainty in the United States, social and economic conservatism is on the rise — you only have to look at your For You Page to see that. The #tradwife trend has more than 53,000 posts on TikTok. Instagram is full of traditionally gendered content, from “Day In The Life Of A Stay-At-Home Girlfriend” Reels to memes about being “just a girl.” And girl math continues to reign supreme among Gen Z. For many young women …
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Her Campus broke the news in on Friday, May 16, 2025.
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