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American Girl Historical Characters Dolls Return For Brand’s 40th Anniversary

The collection includes signature outfits, accessories and books, and each doll sells for $175, the company said.

  • On Tuesday, American Girl launched eight original Historical Characters dolls to honor the brand's 40th anniversary, with each 18-inch doll retailing for $175.
  • Founded in 1986 by Pleasant Rowland, the company marks four decades in business this year. The collection celebrates that legacy through characters like Swedish immigrant Kirsten and World War II–era Molly.
  • Each doll, American Girl said, 'has been crafted to be as close as possible to the original offerings, from signature outfit and accessories to packaging.' Select dolls include keepsake guides detailing 1986 products.
  • While the brand recently introduced a modernized line, this launch remains separate. Jamie Cygielman, global head of dolls at Mattel, called the collection 'a tribute to the women who formed such meaningful connections' with the characters.
  • The relaunch provides a nostalgic reunion for longtime fans, addressing criticism regarding the recent modernization of classic figures. 'More than a product launch, it's a nostalgic reunion,' American Girl said in a release.
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KBZK broke the news in on Tuesday, April 7, 2026.
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