American Express Adapts to Attract Younger Consumers
Summary by Financial World
1 Articles
1 Articles
All
Left
Center
Right
American Express Adapts to Attract Younger Consumers
American Express, traditionally known as a status symbol for the affluent and older generations, is undergoing a transformation. Historically seen as a card for the wealthy, often synonymous with jet-setters and those with substantial financial means, American Express (Amex) is now making significant inroads with a younger demographic. The company has adeptly adjusted its strategy, focusing on millennials and Gen Z, who increasingly view Amex as…
Coverage Details
Total News Sources1
Leaning Left0Leaning Right0Center0Last UpdatedBias DistributionNo sources with tracked biases.
Bias Distribution
- There is no tracked Bias information for the sources covering this story.
Factuality
To view factuality data please Upgrade to Premium