US EditionAmerican Eagle responds to online criticism following Sydney Sweeney campaign
UNITED STATES, AUG 1 – American Eagle's campaign featuring Sydney Sweeney sparked debate over racial and eugenics implications while raising funds for domestic violence support, with 70% customer approval reported.
- American Eagle released a denim campaign featuring Sydney Sweeney on July 23, using the slogan 'Sydney Sweeney Has Great Jeans.'
- The campaign triggered backlash due to the pun on 'jeans' and 'genes,' which some critics linked to white supremacy and eugenics.
- American Eagle defended the campaign as wordplay focused solely on jeans and affirmed ongoing support for Sweeney and the ad.
- The campaign caused an 18% stock jump and sparked wide online debate, including 181 Fox News mentions and millions of social media views.
- The controversy highlighted polarization around cancel culture, with supporters praising AE's stance and critics accusing a hidden ideological motive.
63 Articles
63 Articles
Sydney Sweeney’s American Eagle ad campaign sparks controversy
American Eagle’s ad campaign featuring actress Sydney Sweeney has generated plenty of buzz and controversy for its tagline “Sydney Sweeney has great jeans,” which sparked a debate about race, Western beauty standards, and the backlash to “woke” American politics and culture. CNN’s Elizabeth Wagmeister reports.
American Eagle responds defiantly to woke scolds claiming Sweeney jeans ad is Nazi propaganda
The national debate over the provocative blue jeans ad featuring Sydney Sweeney has gotten American Eagle a lot of attention, but they are refusing to bow down to the woke mob. The company released a statement Friday dismissing the bizarre criticism from many on the left that putting a blonde-haired, blue-eyed actress in blue jeans was an act of white supremacy. 'We'll continue to celebrate how everyone wears their AE jeans with confidence, thei…
American Eagle Pushes Back Against Woke Mob Smearing Sydney Sweeney: 'Her Jeans. Her Story'
American Eagle issued a statement in response to the growing number of leftists being outraged over Sydney Sweeney's recent jeans advertisement for the clothing company, stating that it had always been "about the jeans." The post American Eagle Pushes Back Against Woke Mob Smearing Sydney Sweeney: ‘Her Jeans. Her Story’ appeared first on Breitbart.
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