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AlUla Development Co. reimagines resort’s cultural legacy

Summary by Arab News
JEDDAH: As Saudi Arabia accelerates efforts to diversify its economy beyond oil, AlUla Development Co. is emerging as a key force in shaping a new tourism model grounded in cultural preservation, sustainability, and community empowerment. Launched in January 2023 as a wholly owned entity of the Public Investment Fund, UDC was established to lead the development and management

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Arab NewsArab News
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AlUla Development Co. reimagines resort’s cultural legacy

JEDDAH: As Saudi Arabia accelerates efforts to diversify its economy beyond oil, AlUla Development Co. is emerging as a key force in shaping a new tourism model grounded in cultural preservation, sustainability, and community empowerment. Launched in January 2023 as a wholly owned entity of the Public Investment Fund, UDC was established to lead the development and management

·Riyadh, Saudi Arabia
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Arab News broke the news in Riyadh, Saudi Arabia on Saturday, October 4, 2025.
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