Alaska Airlines unveils a new look, coming soon to Seattle skies

Alaska Airlines unveils a new look, coming soon to Seattle skies

Alaska Airlines ordered more than 100 Boeing planes Wednesday, the largest order in the airline’s history and a commitment to the Seattle-based plane manufacturer.

Inside Alaska Airlines’ New Global Livery Reveal: My Quick Trip To Seattle

It’s time for another “day in the life of a travel blogger” story, where I’ll share about a very quick trip to Seattle for the global livery reveal for Alaska Airlines. My Trip To Seattle For Alaska Airlines Livery Reveal With so many obligations and only 24 hours in a day, I have to be judicious in the invitations that I accept, but when Alaska Airlines invited me to Seattle for their special livery reveal, I accepted…I’m very excited about wha…

New Alaska Airlines Boeing 787 Debuts In Northern Lights Inspired Livery

It’s a fascinating time for Alaska Air Group, given the company’s acquisition of Hawaiian Airlines. In August 2025, we learned about the company’s long term branding plans, including the intention to repaint all Boeing 787s in a special Alaska Airlines livery, reflecting its global growth strategy. Well, the airline has just unveiled its first Dreamliner in the new livery, and we’ve also also learned a few more details about what we can expect f…

Boeing and Alaska Airlines announce record aircraft order

Bohttps://www.boeing.com/eing and Alaska Airlines today announced the largest aircraft order in the airline’s history, supporting Alaska Airlines’ long-term strategy to expand both its domestic and international route networks. The order comprises 105 Boeing 737-10 aircraft, with options for a further 35 of the largest variant of the 737 MAX family, which will be deployed on high-density routes and to support the renewal of the airline’s existin…

Hawaiian's A321 Fleet Just Became Disposable With Huge 737 Order

Alaska placed its largest aircraft order ever without mentioning Hawaiian Airlines. The silence follows last month’s warning about the long-term viability of the A321neo fleet.