AIFF signs 15-year deal to transform commercial landscape of women’s football
8 Articles
8 Articles
Capri Sports enters 15-year partnership with AIFF for IWL, IWL 2 commercial rights
Capri Sports has signed a 15-year partnership with the All India Football Federation (AIFF) to commercialise and market the Indian Women’s League (IWL) and IWL 2. The partnership aims to build women’s football in India through stronger clubs, greater fan engagement, broadcast and digital growth, brand investment and player development. Capri Sports will also connect its Nova Sports grassroots initiative with elite competition.
Capri Sports secures 15-year IWL rights
Capri Sports, a sports organization, has entered into a landmark 15-year partnership with the All India Football Federation (AIFF) to secure the commercial development and marketing rights of the Indian Women’s League (IWL) and Indian Women’s League 2 (IWL 2). The partnership marks a significant step in Capri Sports’ long-term commitment to building a sustainable […] The post Capri Sports secures 15-year commercial rights for IWL and IWL 2 first…
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