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AI personal shoppers hunt down bargain buys

  • Internet giants have recently introduced AI-powered virtual personal shoppers to enhance e-commerce experiences worldwide.
  • This development stems from advances in generative AI enabling autonomous digital agents specialized in tasks like deal hunting and virtual fitting.
  • Google launched an "AI Mode" that lets users virtually try on clothes, set desired prices, and allows the AI to find deals and make purchases via Google's platform.
  • Analysts note AI agents dominate product discovery and decision-making, benefiting Google and Meta, though concerns over privacy and lack of legal frameworks remain significant.
  • The rise of AI shoppers marks a new e-commerce phase that depends on consumer trust in machines to buy on their behalf while retailers adjust to AI-driven buying patterns.
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AI personal shoppers hunt down bargain buys

Internet giants are diving deeper into e-commerce with digital aides that know shoppers' likes, let them virtually try clothes on, hunt for deals and even place orders.

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KULR-TV broke the news in Billings, United States on Thursday, May 29, 2025.
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