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AI Is Moving Fast but Work Still Gets Done in the Present: Hearst’s Lee Garfield – Beet.TV
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AI Is Moving Fast but Work Still Gets Done in the Present: Hearst’s Lee Garfield – Beet.TV
SAN JUAN, PUERTO RICO – At an industry event where conversations often drift toward what advertising might look like in five or 10 years, Lee Garfield is urging people to slow down and look at what is happening right now. The vice president of programmatic sales and agency relationships at Hearst Magazines, whose more than 30 brands include Cosmopolitan, Elle, Good Housekeeping and Harper’s Bazaar, said the real opportunities with AI are already…
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