Groundswell Filmmakers Launch One Billion Acres Campaign

AHEAD OF GROUNDSWELL'S GLOBAL PREMIERE AT THE CANNES INTERNATIONAL FILM FESTIVAL, FILMMAKERS JOSH TICKELL AND REBECCA HARRELL TICKELL LAUNCH ONE BILLION ACRES CAMPAIGN

CANNES, France, May 13, 2026

Groundswell Filmmakers Launch One Billion Acres Campaign

CANNES, France — Ahead of the Cannes Film Festival premiere of their latest movie Groundswell, award-winning documentary filmmakers Josh Tickell and Rebecca Harrell Tickell announce the launch of One Billion Acres, a landmark campaign to accelerate the worldwide transition to regenerative agriculture. Coffee brand Nespresso becomes the first company to sign the pledge. The announcement arrives at a pivotal moment. Tickell and Harrell Tickell’s l…