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Advertising investment exceeds 7 billion, driven by searches and social networks

Summary by Ecommerce News

Last year, the advertising investment reached 7,066.2 million euros, with an increase of 4.5% compared to 6,765.1 million of 2023, according to the data of the i2p study carried out by the consultant Media HotLine. The growth was largely due to digital media, since the joint investment of search engines, social networks, influencers [...] The post Advertising investment exceeds 7 billion, driven by searches and social networks appeared first on …

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Advertising investment exceeds 7 billion, driven by searches and social networks

Last year, the advertising investment reached 7,066.2 million euros, with an increase of 4.5% compared to 6,765.1 million of 2023, according to the data of the i2p study carried out by the consultant Media HotLine. The growth was largely due to digital media, since the joint investment of search engines, social networks, influencers [...] The post Advertising investment exceeds 7 billion, driven by searches and social networks appeared first on …

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Ecommerce News broke the news in 11 days ago on Wednesday, February 12, 2025.

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