US EditionNew York Becomes First State to Require Filmmakers to Disclose Use of AI in Advertisements
New York's new laws require AI actor disclosures and consent for deceased likenesses to protect artists and consumers from exploitation, setting a national precedent.
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7 Articles
New York becomes first state to require filmmakers to disclose use of AI in advertisements
Hochul also signed legislation that requires consent from heirs or executors if a person wishes to use the name, image or likeness of a person who has died for commercial purposes.
New York Becomes the First State to Require Transparency in the Use of AI Actors With New Law
New York has made history as the first state to enact a law requiring transparency in the use of AI-generated actors as well as the use of a person’s name, image, and likeness after death.Governor Kathy Hochul signed two pieces of legislation on December 11 that intend to slow down the unchecked use of AI in entertainment and ads. The first piece of legislation requires advertisers to disclose whenever AI-generated actors are used instead of hum…
New York requires with a new law that advertisements identify actors created with AI. With this, artificial intelligence has been regulated for the first time in New York City, United States. New York signs law that requires ads to identify actors created with IAKathy Hochul, governor of New York, signed a law to regulate the use of AI in advertising. It is regulation S.8420-A/A.8887-B that requires “people who produce or create advertisements t…
AI Executive Order May Have FCC and States on Collision Course
A new Executive Order from President Donald Trump is sparking a new clash between the White House, state governments, and federal regulators that could reshape how radio manages AI-generated content, political ads, and synthetic voices in 2026 and beyond.
New York Mandates AI Advertising Disclosures, Faces Showdown Over Trump Executive Order
In brief New York has passed the first U.S. law forcing advertisers to disclose AI-generated performers, even as Trump moved to penalize states with their own AI rules. Governor Kathy Hochul signed twin SAG-AFTRA–backed bills requiring conspicuous AI disclosure and banning deepfake replicas of deceased performers without consent. Trump’s executive order directs DOJ challenges to state AI laws and threatens BEAD broadband funds, setting up a fede…
New York Sets Strict AI and Deepfake Advertising Laws
New York is setting firm boundaries on the use of artificial intelligence in advertising, as concerns grow over deepfake technology’s potential to mislead consumers and manipulate public opinion. Lawmakers are moving to regulate how AI-generated content is deployed in media campaigns.
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