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Advertisers Will Soon Be Able to Buy ChatGPT Ads Through Criteo

Criteo’s integration enables advertisers to use commerce data for chatbot ads in ChatGPT, with shoppers 1.5 times more likely to purchase from referrals, expanding AI-driven commerce media.

Summary by Adweek
The company is the first adtech firm to plug in.

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Adweek broke the news in on Monday, March 2, 2026.
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