Advertisers Are Watching: What Kind of Marijuana User Are You?

Advertisers Are Watching: What Kind of Marijuana User Are You?

The cannabis industry is trying to figure out who you are. More specifically, the companies that make up this multibillion-dollar business sector want to get inside the heads of the consumer so they can squeeze as much money from us as possible in the coming years. But there’s no need to get all paranoid over this — certainly no reason to start crafting tin foil hats and using a burner phone. It’s not like the industry has teamed up with some su…