Aamir Khan Productions, Excel Entertainment join hands to launch microdrama platform
The venture will combine studio IP with original stories and exclusive creator deals as India’s microdrama market expands rapidly, analysts said.
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8 Articles
Bollywood goes bite-sized. Aamir Khan Productions & Excel to launch microdrama platform
The microdrama platform from Aamir Khan Productions and Farhan Akhtar and Ritesh Sidhwani’s Excel Entertainment will reportedly feature professionally produced original content.
Aamir Khan Productions, Excel Entertainment join hands to launch microdrama platform
Aamir Khan Productions and Excel Entertainment are joining forces to launch a microdrama platform, marking the entry of two established film production houses into India's growing short-form entertainment market.
Aamir Khan Productions, Excel Ent wade into microdrama arena
Aamir Khan Productions and Excel Entertainment are joining hands to launch a new microdrama platform in India. The platform will focus on short, episodic stories designed for mobile phone users. According to a PTI report yesterday, the two production houses will combine their existing content libraries and develop original stories specially for the microdrama format. […]
Aamir Khan Productions Farhan Akhtar Excel Entertainment jointly launched major microdrama platform
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