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EU adopts new law banning greenwashing and misleading product information

  • The European Parliament has approved legislation to combat greenwashing, banning exaggerated and unfounded claims about environmental actions.
  • The legislation will take up to two years to come into effect in the European Union, but it serves as a warning to companies globally about the dangers of misleading environmental statements.
  • The legislation also highlights a broader crackdown on greenwashing in all outward-facing activities of a business, including marketing and sustainability reports.
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