As well as a double-sized cheesecake worth fighting battles over. The world may be subject to the annoyances of shrinkflation, but over the past few years, there’s been a running trend in Japan of campaigns where prices remain the same though the amount of food is increased. Family Mart started the show, with Lawson, MiniStop, NewDays, and other convenience store chains now regularly holding these campaigns. 7-Eleven Japan kind of missed that wa…
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