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‘5-Minute Crafts’ Owner TheSoul Publishing Acquires Majority Stake In Underscore Talent

Summary by Ground News
TheSoul Publishing, the publisher behind the viral 5-Minute Crafts YouTube channel, has acquired a majority stake in the management firm Underscore Talent. Financial terms of the deal were not disclosed. TheSoul Publishing launched in 2016 and runs massively popular YouTube channels like Bright Side and Avocado Couple.

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The Hollywood Reporter broke the news in Los Angeles, United States on Tuesday, December 6, 2022.
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