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38% jump in late ‘26 Buncombe hotel bookings claimed. Occupancy number lower than ideal, but stronger than many comparables.

From Staff Reports ASHEVILLE, N.C. — The Buncombe County Tourism Development Authority is claiming that “early bookings show that more visitors are expected in 2026,” Asheville television station WLOS (News 13) reported on Jan. 28. During a Jan. 28 meeting of the Buncombe County Tourism Development Authority, Explore Asheville’s Ed Silver reported that his agency’s data shows room nights booked for July through December are up 38 percent compare…
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ashevilledailyplanet.com broke the news in on Monday, February 9, 2026.
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