US Edition2. CONCEPT & FEASIBILITY PHASE – Part 1: Concept
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2. CONCEPT & FEASIBILITY PHASE – Part 1: Concept
by Mike Freier In this series on developing a hardware product from idea to scale, we begin with the essential but often overlooked Concept & Feasibility phase. This blog explains the concept half of the process, which addresses the customer, competition, and costs of your product. Why The Concept & Feasibility Phase Matters Most products fail. Over 30,000 new products are introduced every year, and 95 percent fail, according to research by the…
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