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Cracker Barrel · United StatesCracker Barrel’s recent rebrand and store refresh, part of a larger strategic transformation launched in May 2024, is drawing heavy criticism from some customers. While the company insists its core identity remains intact, some longtime guests have expressed concern about the changes. “I think what’s important is that we’re listening to our guests — we’re doing this for them,” Cracker Barrel CEO Julie Fells Masino told Good Morning America. “We’…See the Story
Cracker Barrel Brand Refresh Draws Mixed Reactions
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