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TikTok · United StatesThis article was first published by Digiday sibling Modern Retail. In 2025, influencer marketing is nothing new. Nevertheless, some major big-box retailers just launched creator programs in response to the evolution of how people interact with social content and creators. Best Buy in April launched the Best Buy Creator program, which gives creators the ability to create a storefront to highlight their content and earn a commission on sales of pr…See the Story
Best Buy, Lowe’s Chief Marketing Officers Explain Why They Launched New Influencer Programs
100% Center coverage: 1 sources
United Kingdom · United KingdomThe B Corp Beauty Coalition's five-year roadmap outlines how member companies will scale their reuse models, support the use of safe ingredients, and advocate for policy alignment.See the Story
