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Top blackbookmotorsport.com News

Chase Briscoe Holds Off Joe Gibbs Racing Teammate Denny Hamlin to Win at Pocono
Motorsports · Pennsylvania

Chase Briscoe Holds Off Joe Gibbs Racing Teammate Denny Hamlin to Win at Pocono

78% Center coverage: 72 sources
LONG POND, Pa. (AP) — Chase Briscoe returned to victory lane Sunday at Pocono Raceway, conserving fuel down the stretch to hold off Joe Gibbs Racing teammate…See the Story
Canadian Grand Prix signs Formula One contract extension through 2035
Formula 1 · Montreal

Canadian Grand Prix signs Formula One contract extension through 2035

35% Left coverage: 34 sources
The Canadian Grand Prix is staying on the Formula One calendar until at least 2035.Octane Racing Group – the Canadian GP promoter – and several government officials announced a four-year contract extension on Tuesday.See the Story
NASCAR's Mexico City Race: How a Historic Event Overcame Skepticism and Delays
Motorsports · Mexico City

NASCAR's Mexico City Race: How a Historic Event Overcame Skepticism and Delays

52% Center coverage: 21 sources
NASCAR’s first international Cup Series race of the modern era was a cultural experience that brought new fans to the series and provided its competitors with a chance to enjoySee the Story

Team Boss Vowles Signs Long-Term Williams F1 Contract

38% Left coverage: 8 sources
LONDON :Williams team principal James Vowles has signed a new long-term contract, the former Formula One world champions said on Thursday.Vowles, 45, joined Williams from Mercedes in 2023 and has helped turn around their fortunes with the British-based team fifth overall after 10 of 24 races.Williams,Carlos Sainz · GroveSee the Story

FIA sack head of sustainability, diversity and inclusion in latest restructure

100% Center coverage: 1 sources
Sara Mariani, the head of sustainability, diversity and inclusion at the FIA, has been sacked as part of the latest restructure at Formula 1's governing body.FIASee the Story

Mercedes F1 team profits soar to record UK£120m in 2024 - BlackBook Motorsport

Revenue rises 16% YoY to UK£636m (US$866m) Revenue from sponsorship and licensing accounted for 60% of team income The Mercedes Formula One team recorded a profit of UK£120.3 million (US$164 million) in their recently released accounts for the year that ended 31st December 2024. This represents a jump of 43.5 per cent on last year’s profit of UK£83.8 million (US$104.6 million). Overall, revenue jumped 16 per cent to UK£636 million (US$866.2 mill…Formula 1 · BrackleyRead Article

Inside the race for brand visibility in F1 sponsorship - BlackBook Motorsport

Last year, Formula One was named as the most popular annual sporting series with over 750 million fans worldwide. Accounting for 6.6 per cent of all total global sports sponsorship revenue generated in 2024, the average deal size was over US$5 million, an increase of over 50 per cent compared to 2019. For the sponsor community in Formula One, of which there were 275 separate brands in 2023, whether to invest or not doesn’t appear to be a tough d…Formula 1 · MelbourneRead Article

Spotlighting the most impactful F1 marketing campaigns from the last five years - BlackBook Motorsport

In 2020, the sports marketing playbook was torn up almost overnight. The Covid-19 pandemic meant rights holders were forced to rapidly reimagine how they engaged fans and generated revenue. Traditional methods were abandoned, new sponsorship categories emerged and brands saw an opportunity to gain a foothold – and perhaps nowhere more than in Formula One. Though initially devastating, the pandemic inadvertently accelerated a commercial explosion…Read Article

F1 ACADEMY to Race in Montreal Until 2028 - Ministry of Sport

F1 Academy has confirmed an extension of its agreement with the Circuit Gilles-Villeneuve, securing its place on the Canadian Grand Prix calendar through to the end of the 2028 season. This year marks the first time the all-female series is racing in Montreal, aligning with broader efforts to increase representation and pathways for women in motorsport. The Canadian Grand Prix continues to attract significant fan interest, with last year’s editi…Montreal · MontrealSee the Story

Kering Shares Rise After Report Renault's De Meo to Become New Boss

Coverage: 8 sources
Renault Group CEO Luca de Meo has announced a shock departureRenaultSee the Story

WEC Announces Unchanged Calendar for 2026, Le Mans Clashes with Barcelona F1 Race

The World Endurance Championship calendar will remain at eight races in 2026, with an unchanged roster of events that leaves no room for Silverstone, while the Le Mans 24 Hours clashes with Formula 1’s Barcelona race.It was announced on Friday during the traditional press conference held by the Automobile Club de l’Quest, which co-organises the WEC with the FIA, that next year's schedule ...Keep readingMotorsports · QatarSee the Story

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